Bio

Sue Jacobs BAH BEd MA

Sue Jacobs is an image expert who increases clients’ confidence, credibility and profitability. Passionate about helping professionals achieve a polished image, she works with her clients, both corporate and individual, from the inside out.“ When you are clear on your values, worth and who you are, getting it right is not only achievable but easy.”

Sue learned about image early. Being the short kid with glasses and unruly hair (that she ironed), early confidence lagged. It was her father’s advice “Sue, people love you. You care and you make them laugh. Just be yourself” that changed everything and her mantra, It Pays to be You was born.

As a former Teacher, mentor and literacy trainer, Sue drives results with a captivating coaching and teaching style that is rich with practical advice, personal stories, hands on methods and measurable results. Most recently, Sue shares her expertise at Continuing Studies at Western, teaching her Professional Presence course.

Sue’s advice on television, radio and in print, both magazines & newspapers, empowers people to stand out.

As an image professional, Sue inspires men and women to put their best, true selves forward. She uses her personal style assessment to determine what that is. Aligning who they are on the inside with how they present themselves to others is not only key but pivotal in achieving personal and professional success.

Sue knows that image is not only about looking your best – it’s about giving your best. Over the last 5 years her fashion events, where transformed clients are showcased, have raised over $70,000 for projects such as a clean water system for 300 refugee students in Nairobi, Kenya.

Sue lives near London, Ontario with her well-dressed husband Billy and Max, their huge, wonderful lab. Their two grown daughters love sharing their fashion finds with mom.

Sue Jacobs provides image consulting and wardrobe management strategies for individuals, executives and business owners. Sue is a proud member of the Association Image Consultants International.

Susan has an incredible eye, passion and skill in assisting her clients who want to ensure that their wardrobes and appearance are in sync with their goals and the messages they want to convey to others. She has raised thousands of dollars for not-for-profit groups through organizing many fashion and image events. Her dynamic make-overs and instructive presentations bring clients back year after year

Catherine Bell, AICI CIP
President
PRIME Impressions